According to iGaming Business, Betsson AB has received a full license to offer online sports betting and iGaming services in Brazil. Effective from February 25, 2025, their license is valid for five years. This move perfectly aligns with Betsson’s strategy for international expansion.
Betsson’s move in Latin America
Betsson entered the Brazilian market in 2019 by getting a 75% stake in the local sportsbook Suaposta. Betsson also operates in several Latin American countries, including Colombia and Peru. In its 2024 earnings report, the company announced group revenue exceeding €1 billion, with Latin America playing a key role in this growth.
Regulatory developments in Brazil
Brazil’s online betting regulations have been changing for the better. Initially, Betsson was among the first ten companies to apply for a betting license, receiving provisional authorization waiting for technical certifications. The recent full license approval means compliance with Brazil’s regulatory requirements, allowing Betsson to expand its operations in the country.
Future outlook
With the full license secured, Betsson will improve its presence in Brazil’s flourishing online betting market. The company aims to offer Brazilian customers a secure and high-quality gaming experience, contributing to the growth of the regulated iGaming industry in the region.